Hooptie Music

During the extensive Ghetto[box] recording sessions, over 50 songs were made with only songs 11 being hand-picked from the batch. The sound is heavily hip hop based but musically is “Modern American Grime” with the tempo on some tracks as high as 150 beats per minute. Electrical vibes with deep bass drums and 808s are the soundscape for cogent flows as well as critical songwriting. The name for the project went through many different incarnations but “Hooptie Music” was chosen for multiple reasons. The first one being Digo’s old champagne Crown Victorian that had Prince’s Purple Rain stuck in the tape deck. When an artist arrived at “the box” this was the first car you would see right in front and since the studio was tucked away behind another house it was often used as a land marker for people to find the place. Brother B always showed up riding coupe with the matching rims and the bass knockin’ down the block so songs were tested out in his car specifically for the low-end of the mixes. Matt G was whippin’ Impala but he lived so close to the box he often rode his skateboard to the studio. “Hooptie Music” really caught on as the title of Ghetto[box]’s album due to the nostalgia of the feeling of remembering when you got your first car and riding around with your friends. That’s what the album is supposed to evoke. The aim for the feeling of the album is just jamming to tunes with your crew, coasting in the Hooptie with seats like a couch, floating, taking corners like a sea captain steering the wheel of a ship. Might hit the nightlife after a day at the basketball courts. That’s “Hooptie Music.” It’s forever fresh. You don’t forget those times. Whether riding in the whip with your squad or one deep. The Hooptie is where it all started.